BUSINESS & BRANDING
At Crystal Pitch, we not only excel in providing top-notch audio services but also specialize in offering branding and business consultations for non-profit organizations and businesses. Our team comprises two Full Sail Alumni, including myself with degrees in Audio, Business, and Cinematography, and Lynnè, an art and design graduate with a focus on business management. With our extensive expertise, we are dedicated to helping our clients establish strong branding foundations and create comprehensive Brand Books that elevate their brand presence.
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Elevate your brand with our Advanced Brand Book—where strategic insights meet creative excellence. Discover the tools and guidance needed to take your brand to the next level and stand out in a competitive market.
Brand Story:
An overview of the brand's history, mission, and vision, providing a foundational narrative that encapsulates the essence of the brand.
Color Palette:
A curated set of colors to be used consistently across all marketing materials, advertising campaigns, and brand collateral to ensure cohesive visual branding.
Messaging and Positioning:
Clear and concise messaging that accurately represents the brand's values, mission, and purpose, helping to differentiate the brand in the marketplace.
Voice and Tone:
Specific guidelines for language, tone, and style to be used in all written communications, ensuring a consistent and recognizable brand voice.
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Unleash the full potential of your brand with our Elite Brand Book. Designed for those who aspire to lead and innovate, this comprehensive guide provides the ultimate framework for establishing a powerful, influential presence in your industry.
(Everything in the Advanced Brand Book Package plus)
Imagery and Photography:
Guidelines for the use of images and photographs that align with the brand's personality and values, ensuring visual consistency and appeal.
Logo and Typography:
Detailed specifications for the logo design, including font type, size, color, and usage guidelines, to maintain brand integrity across all applications.
Brand Applications:
Examples of how the brand should be applied in various contexts such as business cards, letterheads, websites, social media platforms, and other marketing collateral, providing practical templates and inspiration.
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BRAND BOOK
A brand book, also known as brand guidelines or a brand style guide, is a crucial document that outlines the guidelines, rules, and specifications for how a brand should be represented and communicated. It provides a comprehensive set of instructions that define a brand's visual identity, voice, personality, and values. Our Brand Book packages come in two tiers: Advanced and Elite.
Although for me, this feeling sprang from a particular personal situation, I was conscious that it was a universal desire with almost everyone; that need to escape from some situation—be it an internal struggle or an adversarial circumstance, and to be free from it.
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